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This Privacy Policy and Cookie Policy for MADEL PA (“we,” “us,” or “our”), describes how and why we might collect, store, use, and/or share (“process”) your information when you use our website at and other online posts or digital media (“website”).  By using or accessing the website, you accept and consent to the practices described in this Privacy Policy.
We automatically collect certain information when you visit, use, or navigate the website. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, including your IP address, browser and operating system, country, location, and information about how and when you use our website. This information is primarily needed to maintain the security and operation of our website, and for our internal analytics and reporting purposes.
While personal information is not required to be provided to view our website, in the event you choose to send us personal information by email, mail, or telephone, that information may be kept on record.  Personal information may also be automatically collected through the use of Cookies.
The personal information we collect depends on the context of your interactions with us and the website, the choices you make, and the features you use for the below purposes:
         To provide and maintain our website, including to monitor the usage of our website.
         For the performance of a contract: the development, compliance and undertaking of the purchase contract for the products, items or
            services you have purchased or of any other contract with us through the website.
         To contact you via email, telephone, SMS, or other forms of electronic communication.
         To manage your requests and communications with us.
         For other purposes: We may use your information for other purposes, such as data analysis, identifying usage trends, determining the
            effectiveness of our promotional campaigns and to evaluate and improve our website, products, services, and your experience.
We do not process sensitive information.
If any personal information provided is not current, please notify us of any changes to such personal information so we can ensure it is accurate and current.
If you are located in Canada, this section applies to you.
Your Personal Information may be processed if you have either given express consent or in situations where your consent can be inferred. In some legal instances, your Personal Information may be processed without your consent in situations that include:
         If collection is in the interest of an individual and consent cannot be obtained timely.
         For investigations of illegal activities.
         For certain business transactions as long as all conditions are met.
         If the information is in a witness statement and is necessary to assess, process, or settle an insurance claim.
         For identifying injured or deceased individuals to communicate with next of kin.
         If an individual has been, is, or has a threat of financial abuse.
         If consent would compromise the accuracy of such information and the collection is for purposes of investigating a breach of
            agreement or contravention of the laws of Canada or a province.
         Legal disclosures to comply with subpoenas, warrants, court orders, or other rules of the court.

Personal information will not be disclosed to unrelated parties outside of the firm except in certain circumstances. No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties. We may need to share your personal information in the following situations:
         Business Transfers. We may share or transfer your information in connection with, or during negotiations of, any merger, sale of   
            company assets, financing, or acquisition of all or a portion of our business to another company.

         Law Enforcement. Under certain circumstances, we may be required to disclose your personal information if required to do so by law
in response to valid requests by government authorities, law enforcement, or other public authorities.
         Necessary Disclosures. When required by law, we may disclose personal information to:
                            Comply with a legal obligation.

                            Protect and defend the rights or property of our company.

                            Prevent or investigate possible wrongdoing or illegal actions in connection with our website.
                            Protect the personal safety of the users of our website, our employees or clients, or the public.

                            Protect against legal liability.
         Vendors. IT service providers and other cloud-based solutions may process your information on our behalf to ensure the safety and
            security of our website.
Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used to make websites work, or to work more efficiently, as well as to provide reporting information. Both “persistent” and “session” Cookies are used by our website. Persistent Cookies remain on your device when you go offline, while Session Cookies delete as soon as you close the web browser.
We use first- and third-party Cookies for several reasons. Cookies are used to gather information when you interact with our website. These online tracking technologies help us maintain the security of our website, prevent crashes, fix bugs, assist with basic site functions, and track and target the interest of our users to enhance the experience of our website. Third parties serve Cookies through our Website for analytics and other purposes.
Essential Website Cookies
These Cookies are strictly necessary to provide you with services available through our website and to use some of its features, such as access to secure areas.
                     Name:        hs                                                                                Name:        svSession
                     Purpose:    Used for security reasons                                       Purpose:    Used in connection with user login
                     Provider:                                                Provider:
                     Type:           server_cookie                                                           Type:           server_cookie
                     Expires in:  Session                                                                      Expires in:  1 year 11 months 29 days

                     Name:        cf_clearance
                     Purpose:    Cloudflare clearance cookie stores the proof
                                         of challenge passed. It is used to no longer
                                         issue a challenge if present. It is required to
                                         reach an origin server.
                     Type:           http_cookie
                     Expires in:  11 months 30 days

Performance and Functionality Cookies

These Cookies are used to enhance the performance and functionality of our website but are non-essential to their use. However, without these Cookies, certain functionality may become unavailable.

                     Name:        XSRF-TOKEN                                                        Name:        XSRF-TOKEN
                     Purpose:    This Cookie is written to help with site                 Purpose:    This Cookie is written to help with site security
                                         security in preventing Cross-Site Request                              security in preventing Cross-Site Request
                                         Forgery attacks.                                                                            Forgery attacks. 
                     Provider:                                                                    Provider:
                     Type:           server_cookie                                                           Type:           server_cookie
                     Expires in:  Session                                                                      Expires in:  Session

                     Name:        fedops.logger.sessionld
                     Purpose:    Used for stability/effectiveness measurement
                     Type:           http_local_storage
                     Expires in:  Persistent

Analytics and Customization Cookies
These Cookies collect information that is used either in aggregate form to help us understand how our website is being used or how effective our marketing campaigns are, or to help us customize our website.
                     Name:        _gat#                                                                          Name:        _ga
                     Purpose:    Enables Google Analytics to regulate the           Purpose:    Records a particular ID used to come up with
                                         rating of requesting.                                                                     data about website usage by the user.
                     Provider:                                                         Provider:                     
                     Type:           server_cookie                                                           Type:          pixel_tracker       
                     Expires in:  Less than 1 minute                                                  Expires in:  1 year 1 month 4 days                                                                                                                              

                     Name:        _gid                                                                             Name:        _ga
                     Purpose:    Keeps an entry of unique ID which is then          Purpose:    Records a particular ID used to come up
                                         used to come up with statistical data on                                  with data about website usage by the user. 
                                         website usage by visitors.                                                                             
                     Provider:                                                         Provider:
                     Type:           http_cookie                                                              Type:           server_cookie
                     Expires in:  23 hours 59 minutes                                              Expires in:  1year 1 month 4 days

                     Name:        _ga_#                                                                         
                     Purpose:    Used to distinguish individual users by means   
                                         of designation of a randomly generated                          
                                         number as client identifier, which allows                           
                                         calculation of visits and sessions.                                                
                     Type:           http_local_storage
                     Expires in:  1 year 1 month 4 days

Controlling Cookies
As the means by which you can refuse Cookies through your web browser controls vary from browser to browser, you should visit your browser’s help menu for more information. In addition, most advertising networks offer you a way to opt out of targeted advertising.
Web Beacons
Certain sections of our Service and our emails may contain small electronic files like web beacons (sometimes called “tracking pixels,” “clear gifs,” “pixel tags,” “single-pixel gifs”). These are tiny graphics files that contain a unique identifier that enables us to recognize when someone has visited our Service.  This allows us, for example, to monitor the traffic patterns of users, to deliver or communicate with Cookies, to improve site performance, and for other related website statistics. These technologies are reliant on Cookies to function properly, and so declining Cookies will impair their functioning. 
Google Analytics
We may share your information with Google Analytics to track and analyze the use of our website. The Google Analytics Advertising Features that we may use include: Google Display Network Impressions Reporting. To opt out of being tracked by Google Analytics across our website, visit You can opt out of Google Analytics Advertising Features through Ads Settings and Ad Settings for mobile apps.

Our website may contain links to other websites not operated by us. If you click on a third-party link, you will be directed to that their third party’s site which do not adhere to our Privacy Policy. We advise you to review the Privacy Policy of these third-party sites. We have no control over and assume no responsibility for the content, Privacy Policies, or practices of any third-party sites or services.

Appropriate and reasonable technical and organizational security measures designed to protect your personal information have been taken. However, no electronic transmission or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that unauthorized third parties will not be able to improperly collect, access, steal, or modify your information. While we do our best to protect your personal information, you should use caution when submitting personal information online. Submitting your personal information is at your own risk and we assume no liability relating to the disclosure of your information due to transmission errors, third-party unauthorized access or additional causes which may be beyond our control. 

We only keep your personal information as long as necessary for the purposes set out in this Privacy Policy unless a longer retention period is required or permitted by law. When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information, or, if this is not possible, then we will securely store your personal information.

We do not knowingly collect, solicit data from, or market to children under 18 years of age. In the event we learn personal information is collected from users less than 18 years of age, we will take reasonable measures to promptly delete such data from our records.

Residents of California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Kentucky, Montana, New Hampshire, New Jersey, Oregon, Tennessee, Texas, Utah, or Virginia, you may have separate rights to request access and details relating to the personal information maintained about you. You may have the ability to correct any inaccuracies, obtain a copy, delete your personal information, withdraw your consent to process your Personal Information.
Categories of Personal Information We Collect
We have collected the following categories of personal information in the past twelve (12) months:

                                                                Category                                            Examples                                  Collected

                                                     A. Identifiers.                                Real name, alias, postal address,                    Yes
                                                                                                             contact number, personal identifiers,                       
                                                                                                             IP address, email address, and 
                                                                                                             account name. 

                                                     B. Personal Information as         Name, contact information,                           Yes
                                                     defined in the California             education, employment and history,             
                                                     Customer records statute.         financial information. 

                                                     C. Protected classification         Gender, age, date of birth, race and             Yes
                                                     characteristics under state          ethnicity, marital status, sexual                      
                                                     federal law.                                     orientation, military status.

                                                     D. Commercial information.      Transaction information, purchase                 Yes
                                                                                                              history, financial details, and   
                                                                                                              payment information. 

                                                     E. Biometric information.           Fingerprints and voiceprints.                             No

                                                     F. Internet or similar network    Browsing history, search history                     No
                                                     activity.                                          online behavior, interactions with                   
                                                                                                             other websites and advertisements.
                                                     G. Geolocation data.                   Device Location.                                               Yes

                                                     H. Audio, electronic, sensory,   Images and audio, video or call                        Yes
                                                     or similar information                  recordings.

                                                     I. Professional or                          Current and past employment                        No
                                                     employment-related                   details.                     

                                                     J. Education Information.           Student records.                                                No

                                                     K. Inferences drawn from           Profile of an individual's                                    No
                                                     collected Personal                       preferences and characteristics.
                                                     L. Sensitive personal                                                                                                  No


California Civil Code Section 1798.83, also known as the “Shine The Light” law, permits users who are California residents to request and obtain, once a year and free of charge, information about categories of personal information (if any) disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which your personal information was shared the immediate preceding calendar year. Section 1798.83(c)(1) states businesses with few than 20 full-time or part-time employees are exempt from this requirement. Because we have less than 20 full-time or part-time employees, we are exempt from these obligations. If a time arises in which we are not exempt, we will update this section.

We may update this Privacy Policy from time to time without advanced notice, and the most recent version will be found on our website. You are advised to review this Privacy Policy periodically for any changes and the changes are effective when they are posted to the website.

MADEL PA is responsible for controlling and processing personal information collected from using our website. If you have any questions or comments regarding this Privacy Policy, you may email us at or contact us by mail at:
800 Hennepin Avenue
Suite 800
Minneapolis, MN 55403

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